WhoвЂ™d have thought that a company whose USP was deleting your images after 10 seconds would end up being worth $20 billion? Prisma is a stealth-mode education company on a mission to reimagine the way children are educated. Not so long ago, Flappy Bird had gotten off to a similar start, but its appeal had fizzled out quickly. The internetвЂ™s memory is notoriously fickle, and fads can be replaced in weeks. While the product has undeniable appeal, itвЂ™s possible that it could be short lived. It remains to be seen though if Prisma can sustain its momentum. The #prisma while sharing on Instagram is optional, but it already has over 500,000 shares. The technology it uses is not new and founder Moiseyenkov has openly admitted to being inspired for his app by existing services.

It takes the processing to the cloud, and does a nifty job with the marketing too. While the concept of repainting images isnвЂ™t new, Prisma does it faster and more elegantly than its competitors. The app has emphasizedВ on user friendliness and speed. This causes the app to go viral.ДЄnd Prisma has cleverly made sure that it helps with this virality. He says that Prisma has a вЂњUnique Bragging PropositionвЂќ, which causes users to share their pics with others. The Freecharge founder knows a thing or two about building viral products, having sold his company to Snapdeal in one of IndiaвЂ™s biggest tech acquisitions. вЂњPrisma is bound to become huge in the next 30 daysвЂќ, posted Kunal Shah on Facebook, adding a picture of his own. Experts believe itВ could be a phenomenon. According toВ reports, its user base is growing atВ such aВ rate that Prisma is having toВ expand its server space byВ 100 percent every day.Д«ut investors have been quick to lend support вЂ“, one of RussiaвЂ™s biggest companies has already reportedly pumped in $2 million into the app. And millions of ordinary people have followed their lead.ДЄll thisВ is good news for the appвЂ™s developer,В Russian Alexei Moiseyenkov.В InВ interviews, he has admitted that theВ success ofВ Prisma has come as aВ complete surprise. It has been used by supermodel Irina Shayk, and the Prime Minister of Russia Dmitry Medvedev recently uploaded a picture through it. See details for 8975 FOUNDERS CIRCLE, Palmetto, FL 34221, 4 Bedrooms, 3 Full/1 Half Bathrooms, 2909 Sq Ft., Single Family, MLS: O5997736, Status: Pending, Courtesy. Prisma has already managed to attract some high profile fans. The options, though, are slightly more highbrow than your average Instagram filter вЂ“ the app lets you pick your picture to be transformed into the style of a famous painter, say a Van Gogh or a Picasso. ItВ allows users to modify their photos, much like Instagram filters. Less than 2 weeks after its launch, despite being only available on Apple iOS so far, it had been downloaded a staggering 1.6 million times. It had taken one and a half months to develop. It was uploaded onВ 11th June without much ceremony. On the face of it, itвЂ™s just an ordinaryВ photo manipulation app. If you havenвЂ™t heard of Prisma yet, you will soon.

Prisma app founders